Medical aesthetic products. Elf Beauty debuts collab with American Eagle

THE WHAT? Elf Beauty has teamed up with American Eagle to launch a first-of-its-kind make-up and skin care collection. The US cosmetics brand’s first fashion collab and the denim label’s first beauty collab is a limited edition, denim-inspired collection.

THE DETAILS The collection comprises an eyeshadow palette featuring blendable blues, Perfect pHIT Lip Nalm and Get Cheeky Clay Mask. To promote the collab, Gen Z actor Carlacia Grant will be showing off her looks across the duo’s social channels.

THE WHY? Kory Marchisotto, Chief Marketing Officer, Elf. Beauty, reveals, “When you think about these two super brands, Elf x American Eagle, we both uniquely shape culture, creating endless opportunity for self-expression through personal style, color, clothes and more. We knew that by bringing our super brands together, it was not only going to be magic but also a reflection of our combined vision for the best in denim, the best in beauty and the best in culture.”

Medical aesthetic products refer to a category of products used in the field of medical aesthetics, which combines medical practices with cosmetic procedures to improve the appearance of individuals. These products are typically used under the supervision of trained medical professionals such as dermatologists, plastic surgeons, or specialized nurses. They are distinct from over-the-counter cosmetics in that they often contain higher concentrations of active ingredients or require medical expertise for their application.

Examples of medical aesthetic products include:

• Dermal Fillers: Injectable substances used to restore volume, fill wrinkles, and enhance facial contours. These may include hyaluronic acid fillers like Juvederm or collagen-stimulating fillers like Sculptra.

• Botulinum Toxin (Botox): Injectable neurotoxins used to temporarily paralyze facial muscles, reducing the appearance of wrinkles and fine lines caused by facial expressions.

• Chemical Peels: Solutions containing chemical exfoliants like glycolic acid, salicylic acid, or trichloroacetic acid, used to improve skin texture, treat acne scars, and reduce hyperpigmentation.

• Laser and Light Devices: Equipment used for various skin treatments, including hair removal, skin resurfacing, tattoo removal, and treatment of vascular and pigmented lesions.

• Prescription Skincare Products: Formulations containing active ingredients such as retinoids (e.g., tretinoin), hydroquinone, or prescription-strength antioxidants, designed to address specific dermatological concerns under medical supervision.

• Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production and improve skin texture and elasticity.

• Cosmeceuticals: High-quality skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing biologically active ingredients with proven efficacy.