Medical aesthetic products. Godrej predicts sales and profit rise as demand for personal care soars

THE WHAT? Godrej Consumer Products is forecasting a strong third quarter on the back of ‘strong demand’ for personal care products, according to a report published by Reuters. The Indian FMCG manufacturer is expecting sales to rise in the mid teens while overall profit should see ‘meaningful improvement’.  

THE DETAILS Shares rose 2.6 percent in the immediate aftermath of the announcement; previous quarters have seen the owner of Cinthol soap’s sales rise in the mid to high single digits, per Reuters.

THE WHY? Demand has bounced back in urban centers, Godrej said, per Reuters, offsetting muted performances in more rural areas. In addition, gross margins are improving as input costs improve.

Medical aesthetic products refer to a category of products used in the field of medical aesthetics, which combines medical practices with cosmetic procedures to improve the appearance of individuals. These products are typically used under the supervision of trained medical professionals such as dermatologists, plastic surgeons, or specialized nurses. They are distinct from over-the-counter cosmetics in that they often contain higher concentrations of active ingredients or require medical expertise for their application.

Examples of medical aesthetic products include:

• Dermal Fillers: Injectable substances used to restore volume, fill wrinkles, and enhance facial contours. These may include hyaluronic acid fillers like Juvederm or collagen-stimulating fillers like Sculptra.

• Botulinum Toxin (Botox): Injectable neurotoxins used to temporarily paralyze facial muscles, reducing the appearance of wrinkles and fine lines caused by facial expressions.

• Chemical Peels: Solutions containing chemical exfoliants like glycolic acid, salicylic acid, or trichloroacetic acid, used to improve skin texture, treat acne scars, and reduce hyperpigmentation.

• Laser and Light Devices: Equipment used for various skin treatments, including hair removal, skin resurfacing, tattoo removal, and treatment of vascular and pigmented lesions.

• Prescription Skincare Products: Formulations containing active ingredients such as retinoids (e.g., tretinoin), hydroquinone, or prescription-strength antioxidants, designed to address specific dermatological concerns under medical supervision.

• Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production and improve skin texture and elasticity.

• Cosmeceuticals: High-quality skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing biologically active ingredients with proven efficacy.