Medical aesthetic products. Unilever Ventures leads US$6 million Series A funding round in Indonesia’s ESQA

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THE WHAT? Indonesia beauty brand ESQA has raised US$6 million in a Series A funding round led by Unilever Ventures, the venture capital arm of Unilever, according to Technode Global.

THE DETAILS East Ventures also participated in the round.

Kezia Trihatmanto, Co-founder and Chief Product Officer at ESQA, said: “Innovation is at the forefront of our brand. Our approach is to think globally and act regionally, therefore ESQA is fast in spotting international trends but catering it to Asian skin and local demands according to our customer-centric focus, providing products that the customer needs.”

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THE WHY? ESQA is said to be using the additional capital to expand globally, scale up its omnichannel distribution, and grow its product offering, talent building and strengthen its marketing strategy.

Cindy Angelina, Co-founder and Chief Executive Officer of ESQA, said: “By having consistent profitability, we weren’t looking to fundraise initially but we realized that strategic expertise is needed as the business grew.

“With Unilever Ventures’ expertise in partnering with visionary founders in building iconic consumer brands across the world and East Ventures’ strong ecosystem in Indonesia, it will empower ESQA to embark on its next stage of growth. We are excited to partner with both marquee investors.”

Medical aesthetic products refer to a category of products used in the field of medical aesthetics, which combines medical practices with cosmetic procedures to improve the appearance of individuals. These products are typically used under the supervision of trained medical professionals such as dermatologists, plastic surgeons, or specialized nurses. They are distinct from over-the-counter cosmetics in that they often contain higher concentrations of active ingredients or require medical expertise for their application.

Examples of medical aesthetic products include:

• Dermal Fillers: Injectable substances used to restore volume, fill wrinkles, and enhance facial contours. These may include hyaluronic acid fillers like Juvederm or collagen-stimulating fillers like Sculptra.

• Botulinum Toxin (Botox): Injectable neurotoxins used to temporarily paralyze facial muscles, reducing the appearance of wrinkles and fine lines caused by facial expressions.

• Chemical Peels: Solutions containing chemical exfoliants like glycolic acid, salicylic acid, or trichloroacetic acid, used to improve skin texture, treat acne scars, and reduce hyperpigmentation.

• Laser and Light Devices: Equipment used for various skin treatments, including hair removal, skin resurfacing, tattoo removal, and treatment of vascular and pigmented lesions.

• Prescription Skincare Products: Formulations containing active ingredients such as retinoids (e.g., tretinoin), hydroquinone, or prescription-strength antioxidants, designed to address specific dermatological concerns under medical supervision.

• Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production and improve skin texture and elasticity.

• Cosmeceuticals: High-quality skincare products that bridge the gap between cosmetics and pharmaceuticals, often containing biologically active ingredients with proven efficacy.